Executive Board
Our leadership team has a breadth and depth of experience across the drinks dispense industry and beyond, making them ideally placed to deliver professional and robust solutions whatever your requirements.
Colette Fellows
Managing Director
Colette Fellows joined Innserve as Managing Director in July 2026. She brings extensive leadership experience from her 30 year background in Retail & Facilities management, alongside a strong track record in the hospitality sector, including previous roles with Punch Taverns. Colette combines commercial expertise with a deep operational understanding of service-led businesses. She is passionate about developing high-performing teams and delivering exceptional outcomes for customers.
Nicola Smith
Chief Commercial Officer
Nicola was appointed as Chief Commercial Officer for Innserve on 30th September 2024 and has significant director-level commercial, operational and regulatory experience in providing UK businesses with critical infrastructure products and services in 5 highly regulated markets
Nicola also brings her experience in market and product diversification and enjoys the challenge of collaborating with customers, regulators, suppliers and colleagues to develop innovative solutions and strategies to drive growth and even better experiences for customers.
Kieran Delaney
Group Operations Director
Kieran is the Group Operations Director and has responsibility for both the Field Operation and our Customer Service Centre covering over 500 field technicians and 150 colleagues based in Tadcaster.
A passionate believer in exceptional service, Kieran has been with Innserve since its inception in 2004 holding a variety of operational and leadership roles before joining the Innserve Executive team as Director of IT in 2016. Kieran became Group Operations Director in 2022 and brings a customer orientated focus and a dedication to strong colleague engagement.
Paul Bowen
Chief Financial Officer
Paul has joined Innserve from VIVO Defence Services, where he worked as a senior finance professional for many years. He has Director-level experience in service-led joint ventures, having worked with VIVO and Merseyrail.
He brings with him extensive knowledge of similar organisations and the challenges they face, as well as the opportunities they offer. Among his key achievements, Paul has played a significant role in the rapid growth of VIVO in the defence facilities management sector.
Mark Quan
Chief Operations Officer
Mark joined Innserve in April 2025 after a long career with Coca-Cola Europacific Partners, where as a Customer Service & Supply Chain Director, he led several divisions including the Field Engineering and Cold Drinks Equipment operations. Mark is passionate about the sustained delivery of excellent customer service through operational effectiveness.
Colette Fellows
Managing Director
Nicola Smith
Chief Commercial Officer
Kieran Delaney
Group Operations Director
Paul Bowen
Chief Financial Officer